
For longtime Jimmy Dean fans, waking up to the smell of sausage is a familiar childhood memory. We brought that nostalgia to life in the first live-action spot of the brand’s current campaign.

For longtime Jimmy Dean fans, waking up to the smell of sausage is a familiar childhood memory. We brought that nostalgia to life in the first live-action spot of the brand’s current campaign.


For longtime Jimmy Dean fans, waking up to the smell of sausage is a familiar childhood memory. We brought that nostalgia to life in the first live-action spot of the brand’s current campaign.

For longtime Jimmy Dean fans, waking up to the smell of sausage is a familiar childhood memory. We brought that nostalgia to life in the first live-action spot of the brand’s current campaign.
For longtime Jimmy Dean fans, waking up to the smell of sausage is a familiar childhood memory. We brought that nostalgia to life in the first live-action spot of the brand’s current campaign.


For longtime Jimmy Dean fans, waking up to the smell of sausage is a familiar childhood memory. We brought that nostalgia to life in the first live-action spot of the brand’s current campaign.

A series of weekend vignettes followed.
My Role: Art Direction
Copywriter: Seth Mollerup
CDs: Pat Seidel & Chris Rose
EP: Gayle McCormick
Directors: Marc & Melanie Chartrand
Collaborators: Eduardo Cintron, Nick Sesto & Mark Price






